About Us
Our AI Article Summarizer is powered by Smart Brevity®, a communication methodology developed in the Axios newsroom.
Then, Axios HQ — the company helps organizations communicate more effectively with software, training, and editorial support — perfected it with hundreds of organizations around the world.
Smart Brevity is built on two core comms principles:
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- It will not waste your time: Using insights from eye-tracking labs and years of testing, Smart Brevity's formatting helps writers identify and prioritize the most important information in their audience. This ensures readers can quickly grasp key details without being bogged down in unnecessary distraction.
- It will not insult your intelligence: Smart Brevity helps communicators share updates in a clear, concise, and more memorable way. This is essential in the modern information-overload world, where readers' time and attention are more in demand than ever.
- It will not waste your time: Using insights from eye-tracking labs and years of testing, Smart Brevity's formatting helps writers identify and prioritize the most important information in their audience. This ensures readers can quickly grasp key details without being bogged down in unnecessary distraction.
The result
Using Smart Brevity to style and format information has resulted in 40% shorter read times — without sacrificing any of the valuable, essential details that you need to share and your readers trust you to deliver.
And now, we bring this technology to you for free with our Article Summarizer tool. Use this tool to cut through the clutter and get to the heart of what matters — faster.
